Being creative is hard.
Have you ever shared a piece of content that you thought was very valuable, yet nobody responded?
How we share content is as important as what we share.
I’ve compiled a cheat sheet for you to help you come up with new ideas for content, as well as creative ways you can share content.
Here is my list:
Agree or Disagree?
When you’re asking a question, don’t make your fans work too hard to answer it. Be direct – Yes or No, Agree or Disagree, Like or Dislike.
Real Estate Trivia
Here is a great example of talking about Real Estate on Facebook in a fun and engaging way.
This is much more enticing for your fans than “Open House Sunday at 1pm.”
Local Photo Albums
The Corcoran Group has an excellent Facebook Page. The posts that seem to get the most amount of engagement are the “Checking-In Around” photo albums.
Matthew Shadbolt takes beautiful photos (on his iPhone) of specific areas around New York City and uploads them to Facebook.
Fill in the Blank
Simple, fun, and usually gets a good response.
A or B?
This is another great example of how to talk about Real Estate on Facebook in a fun and engaging way.
Zillow takes two images (usually the same price) and asks their fans which one they prefer. A or B?
Simple and effective.
Give away something free?
People love free stuff.
Maybe there is a new restaurant opening up in your area? Call the restaurant owner – get a copy of the menu.
Here’s an example of what you may post “Dino’s Italian Restaurant is opening in 2 weeks. I just got a copy of the menu, the food looks great. If you’d like me to email it to you – please comment below.”
You help promote a local business and you give something of value away to your fans.
Total cost = $0.00
Under Construction
Posts about parking lots can be interesting.
There is always some construction project happening in and around your town. Jack Attridge, who runs the widely successful All Marblehead Page, does an excellent job of keeping his fans up to date with the latest construction projects.
Ask your fans to share their stories.
What is the best thing you have ever ate? What do you love most about our town? What is your favorite thing to do in the summer in New England?
Your fans have stories to tell, are you asking them to share?
Promote Local Pages
Linda Davis is always coming up with creative ways to keep her community engaged.
Her page is fun, informative and personal.
Linda does an excellent job at promoting other local pages.
Many local businesses have a Facebook Page. Make a personal connection with the owner and help them promote their business.
That business owner could turn out to be a great source of referrals or even a customer.
A trip down Memory Lane
My first job was at Mel’s Tee Off in Litchfield, NH. I worked the batting cages, the go kart track and the driving range.
What was your first job?
Does thinking about it make you smile?
Liz Landry who runs the Lakeland, Florida Facebook Page does an excellent job at asking a question that elicits an emotion from her fans.
Look at your last 10 post – Would you consider any of them to be creative? Inspiring? Interesting?
If it weren’t the one who shared it, would you comment?
Next time you’re stuck, try using one of these techniques and let me know how it works out.
August 4, 2011 at 11:06 am
A ridiculous amount of good ideas here. Fresh stuff Jimmy!
August 4, 2011 at 11:10 am
Thank you Steve – glad you enjoyed the post. I find it incredibly helpful to look outside the RE industry for inspiration – if all hang out in the same place, we tend to end up doing the same things.
August 4, 2011 at 11:08 am
I agree Steve Jimmy is on fire here.
August 4, 2011 at 12:11 pm
Great ideas Jimmy!
August 4, 2011 at 8:59 pm
Thank you Lin
August 4, 2011 at 12:13 pm
Great crib sheet to help Agents up their Facebook game. Nice post dude.
August 4, 2011 at 9:02 pm
Thank You Joe
August 4, 2011 at 2:18 pm
Fantastic ideas Jimmy! You rock!
August 4, 2011 at 9:01 pm
Thanks for taking the time to comment Megan! I’m very happy you found the post helpful.
August 4, 2011 at 4:29 pm
Brilliant! Here’s a grand example of the type of content that can be created and shared by someone who’s willing to watch and listen more than they speak.
Love the cumulative genius research shown here, Jimmy. As always… thanks for being there for us and being willing to share… even when it seems that no one notices!
August 4, 2011 at 9:02 pm
Thanks Wendy and thanks for sharing this post – I really appreciate it.
August 4, 2011 at 6:36 pm
nice cheat Jimmy
August 4, 2011 at 9:00 pm
Thank You Gitta – glad you enjoyed the post
August 4, 2011 at 7:11 pm
People love coffee, so we make it appoint to ask a simple but fun question and all thise who comment get in the drawing for a gift card to a popular coffe shop, usually $25.
August 7, 2011 at 8:14 am
That’s a great idea Maria.
One thing you may want to look into is Facebook’s Promotion Guidelines – they have some restrictions on what you can and can’t do when promoting on Facebook – here is a link to the guidelines
https://www.facebook.com/promotions_guidelines.php
August 4, 2011 at 7:49 pm
Good post, Jimmy! I have already used one of the ideas.
August 4, 2011 at 8:59 pm
Let us know how they work out Lisa
August 5, 2011 at 8:12 am
What great ideas! Made me think of something I can do today. Thanks for sharing.
August 5, 2011 at 9:07 am
Keep us posted with the results Pat -
August 5, 2011 at 8:50 am
Great ideas. Now trying them all out
August 5, 2011 at 9:07 am
Good Luck Gabrielle
August 5, 2011 at 10:21 am
Thanks Jimmy! Awesome ideas!
August 6, 2011 at 8:55 am
Thanks Susan! I appreciate you taking the time to comment – let me know if you try any of these techniques out
August 5, 2011 at 8:08 pm
Thanks Jimmy. Sweet and simple is what this article is. Finding ways to engage acebook fans is one of the biggest puzzles that social media marketers must confront. You sure nailed it down!
August 6, 2011 at 8:55 am
I’m very happy you enjoyed the article ~
August 6, 2011 at 5:11 am
Now I know who my friends have been reading!
August 7, 2011 at 8:01 am
Glad you found us Pam – I hope you enjoyed the article.
August 6, 2011 at 9:28 am
All great ideas, Jimmy!! Thanks for sharing!!
August 7, 2011 at 8:01 am
My pleasure – thank you for taking the time to comment!
August 6, 2011 at 9:37 am
Many excellent ideas…thanks for sharing Jimmy!
August 7, 2011 at 8:02 am
I’m very happy you enjoyed the article Jeff – let me know if you try any of these techniques out, I’d love to hear about your results
August 6, 2011 at 11:18 am
Thank you so much for sharing, Jimmy. I’m just getting started with my social media fanpage and was stumped at how to make it fun and valuable. These ideas are perfect. Very creative!
August 7, 2011 at 8:05 am
You’re very welcome Kate. The first 100 days of marketing on Facebook can be very depressing, you can get an initial rush and then it levels out for a bit.
I’d recommend focusing on incremental gains
Set weekly goals for your page, it helped me focus on my long term strategy without getting frustrated with the slow growth.
Good Luck!
August 6, 2011 at 11:47 am
I used one of these on our FB page this morning and got great results. Thanks for the tips.
What’s an easy way to “merge” two photos for the ” A or B?” option you mention above?
August 6, 2011 at 3:15 pm
Hi Geordie – I would use Jing ( http://www.techsmith.com/jing/ ) I would just pull up both images, place them side by side, then screen capture it with Jing.
Hope that helps
August 6, 2011 at 2:55 pm
Ooooohhhh…..good stuff. It sure helps me when I get a bit bored/stumped on new stuff to post. Thanks for the tips!
August 7, 2011 at 8:10 am
This is just a short list, there are probably hundreds of great examples that could be collected. Every time you come across a popular post in your newsfeed – you should make bookmark that post – it can provide inspiration for future post.
August 6, 2011 at 5:02 pm
Jimmy, thanks for sharing. These are straight forward, simple but wonderfully creative ideas.
August 7, 2011 at 8:12 am
Thank you Marilyn. Please let me know if you try any of these techniques out
Good Luck
August 6, 2011 at 8:36 pm
Thanks for resetting my brain. I tend to over-complicate things. I tried a couple of pictures with simple questions:
1. A picture of an aluminum Coca Cola can in the shape of a coke bottle and asked the question: is it the Real Thing? or is it pepsi…
August 7, 2011 at 8:06 am
Rafael – I’ve always had more success when my posts were simple and direct – if there is a way we can help answer your questions, please comment below
August 7, 2011 at 11:43 pm
awesome list of suggestions! does it matter what time of day your post the question? or even what day of the week? people’s news feeds can be very fluid so timing it to get the most eyeballs would seem to be important as well
August 8, 2011 at 10:57 am
Hi Randy – here is a post on post timing – http://themlsapp.com/wordpress/2011/05/what-is-the-best-time-to-post-on-facebook/
August 8, 2011 at 9:43 pm
These are all absolutely fantastic ideas – I’ll be putting them to use immediately on my own company’s facebook page, http://facebook.com/bigrockinvestments
Mahalo!
August 23, 2011 at 5:30 am
Good luck Michael – let us know how it works out for you.
August 9, 2011 at 11:33 am
GREAT Article! We will start trying to implement these techniques into our Facebook Fan Page!
http://www.facebook.com/acehometeam
August 23, 2011 at 5:31 am
I’m thrilled that you enjoyed the post Emily.
Keep us posted with your results
August 9, 2011 at 10:12 pm
great article! Thank you for taking time to share
August 23, 2011 at 5:32 am
My pleasure Laura – thanks for taking the time to read and provide your feedback.
August 10, 2011 at 8:58 am
K.I.S.S. it really is that simple. Nice finds Jimmy, thanks for aggregating it. Just emailed it to my brother as he is just tippping his toes in FB
August 23, 2011 at 5:32 am
What’s your brother do Daniel?
August 11, 2011 at 11:52 am
Thanks, great info!! I’m just getting my FB page started and this will come in handy.
August 23, 2011 at 5:32 am
Good luck with the new page Eugenic.
August 13, 2011 at 8:32 am
Great post as usual Jimmy. Wonderful ideas for …..wait for it….ENGAGEMENT!
August 23, 2011 at 5:30 am
Thank you Lisa
August 23, 2011 at 11:13 am
Thank you for the posting cheat sheet.
I look forward to trying it out.
popelynne
August 25, 2011 at 2:47 pm
Thanks Lynne – Let us know how it works out!
October 13, 2011 at 1:45 pm
Wow…some great ideas here. Thanks for sharing these terrific tips Jimmy.
October 18, 2011 at 3:27 pm
Thanks Jimmy I enjoyed the idea’s and have passed it on!
November 3, 2011 at 10:15 am
Its like you read my mind! You seem to know a lot about this, such as you wrote the book in it or something. I feel that you can do with a few % to pressure the message home a bit, however instead of that, that is magnificent blog. A fantastic read. I will certainly be back.
February 21, 2012 at 8:42 pm
ыл окно. Она нагнулась в окошко так что я увидел ее груди без бюстгальтера и попросила подвезти ее. Увидев ее торчащие коричневые соски , в груди у меня все сжалось и я с трудом выдавил из себя слова. Она обошла машину и села на переднее сидение.
Она заигрывая начала мине рассказывать положа свою тоненькую ручку мине на коленку.
в голову случайно и неожиданно. Наверно другие читающие это женщины скажут, что я дура или больная на голову, но мне всё равно, нам с мужем нравится. Как-то раз я пригласила подругу к нам в гости, у неё было день рождение, но я не смогла её поздравить во время, мы были в отъезде. Я что бы реабилитироваться предложила ей отпраздновать
чем ни будь, и мы поделимся друг другу фантазиями?
Я позвал официантку и попросил принести холодный Миллер мне и мартини с вишневым соком девушке.
его сильнее и сильнее, глядя мне в глаза.
- Ладно, так уж и быть! Если ты будешь послушной шлюшкой я разрешу тебе трахнуть меня! А теперь я хочу, что бы ты помастурбировал мне.
принимала поглаживания Серёжки у неё между ног.
члена, Оля присела перед ним на колени. Она стянула его трусы, и прямо перед её лицом предстал восемнадцатисантиметровый член моего мужа. Она,
я пускать искры, а мне в прочем это даже нравиться.
а пятьдесят, но он умница, так старался, что если не обращать на возраст, то просто пацан и все тут. Я знаю, что у наших работод
ь член в неё плавными, но глубокими толчками. Я старалась попадать в такт с движениями мужа внутри Ольки
узнал и подбежал, но поболтать как следует не успели. Он со своей компанией, я с сестрой, да и Коля еще не вовремя позвонил. В общем разошлись мы с большим желанием увидется вскоре
вошел в меня. Ритм его движений то учащался, то стихал. Это давало возможность набраться
- Вика! Ну что ты как сло… – и замер на полуслове, переведя взгляд с испуганного лица девушки, на большое зеленое пятно на платье, расползающееся по ткани и стекающее на ноги. |
по губкам. Нащупал клитор и стал делать плавные массирующие движения. Девушка издала сладостный стон. Я привстал и стал стягивать с себя брюки. Все-таки невозможно находиться в таких тесных штанах. Откинув их в общую уже кучу,
March 28, 2012 at 10:44 pm
Где можно скачать программу для накрутки сердечек вконтакте?
April 9, 2012 at 10:24 am
Какой горшок лучше – узкий и глубокий или плоский широкий? В каком лучше будет цвести? Мой сейчас в широком. Разросся так, что можно рассадить на два (не то чтобы он совсем большой, просто отчетливо видно, что можно два независимых вазона сделать), но мне нравится, что он стал больше и я бы не рассаживала, если от этого ему не хуже. Но лист как-то стал мелким расти и цветет не обильно, один-два цветка в год.
В общем, как лучше: рассадить на два или оставить все вместе в широком?