Every now and then we all simply miss something that in hindsight seems so obvious.
This Facebook tip is one of those things.
Whether to blame ourselves for this oversight or Facebook for making it not as dummy proof as possible is not really the point.
The point is that I can guarantee that you will immediately make several major changes to your Facebook Profile that will help your social media marketing efforts tremendously as soon as you watch this video.
If these Facebook Profile tips about where your contact information should be are helpful to you and inspire a change, please take a second to share this on Facebook with your own friends.
I am sure they would appreciating learning this as well.
Everyone Has Their Contact Information On Facebook In The Worse Place Possible – Video
December 2, 2011 at 7:26 am
I noticed the employer link awhile ago and did what you suggested. Now I’ll go comment on my photo & add links. Thanks Chris!
December 2, 2011 at 7:28 am
Glad the tip was useful in my opinion even though it is a small tweak it is a huge change!
December 2, 2011 at 6:37 pm
Thanks, Chris for going the extra mile and creating a video for all of us! I appreciate your efforts.
December 2, 2011 at 7:33 am
Chris,
As usual you hit the proverbial nail on the head!
Thanks for the great info on where to put my info!!!
December 2, 2011 at 7:42 am
No problem Judy it was fun to get back to doing tip videos. I needed a break from all the pot stirring!
December 2, 2011 at 7:50 am
Hey Chris,
The heat map tracks eye-movement not clicks.
So it is a graphical representation of what parts of the page people look at the most, not click.
Here’s the article here http://mashable.com/2011/11/30/social-profile-eye-tracking/
December 2, 2011 at 7:52 am
Great catch Kieran. I am confident with a heat map or not that profile pics and info tabs are being clicked a lot. I also would argue that where the eyes go the mouse also follows
December 2, 2011 at 8:00 am
You are correct Chris. That information is all about UI design and visual psychology. In the 10 seconds you have people track center-topleft-center and down again. =)
December 2, 2011 at 8:03 am
As Jimmy mentioned on Facebook, no one clicks blindly! Thanks Maya.
December 2, 2011 at 7:50 am
Thanks Chris!
Just SHARED your video on Facebook and I’m going to make sure to send it to my team, right after I make the changes you suggested.
Jim
December 2, 2011 at 7:58 am
Thanks Jim easy one to fix today!
December 2, 2011 at 7:53 am
I don’t disagree with your suggestions at all, but the problem becomes with BRANDED Facebook Pages (which you suggest we use as our employer). If you have more than 100 Likes, you can’t change that branding. I found out the hard way when I merged my Bee Realty firm with another firm. Hence why I set up a more or less UNBRANDED page (Outdoor Lori on FB). I do fully disclose my agency, as per law, but I am hesitant to again set up a Business Page with another company’s branding, until FB allows me to change it, as necessary. Agents are very transient with company alliances these days. I had a pretty good biz page for my old company and put a lot of effort into it, to not be able to transfer that branding when I switched. And oh, my name could also possibly change someday too (being female). Just some things to think about…
December 2, 2011 at 7:57 am
Lori I agree that the Business Pages bring challenges. Be sure to also within your employer info, link to anywhere you want!
December 2, 2011 at 8:01 am
Nice job Chris. Thanks.
December 2, 2011 at 8:03 am
Thanks Sam glad you liked it.
December 2, 2011 at 8:04 am
Also I have a bit of an issue with making it easier for non-friends to see my contact info with my profile pic. Security is a concern. Yes I want to generate leads, but not … leads with pervs. I don’t even put my pic on my business card anymore. I go back and forth on this, but these decisions are a little more difficult for women. Read #2 on this list http://safetyandsecuritysource.blogspot.com/2011/07/5-things-real-estate-agents-can-do.html . Thoughts & opinions appreciated.
December 2, 2011 at 8:16 am
great info as always…An AMEN to you having ahhhhh haaaaa moments, you are the RE Oprah and thank god for that:)
December 2, 2011 at 8:18 am
Gayle maybe
December 2, 2011 at 8:25 am
Sweet share Chris, thanks.
December 2, 2011 at 8:33 am
Ken it is one of my favorite finds FBTD(Facebook to date).
December 2, 2011 at 8:34 am
While I have the link to my business page I found that my sub-categories were not correct! Things change so much on FB it is hard to keep up.
Thanks for the post Chris as otherwise I might not have looked at this and found the errors.
December 2, 2011 at 8:41 am
They make it easy to not keep up! I kinda like it that way.
December 2, 2011 at 8:34 am
Happy to say, I caught and thought the same thing, all the contact info is buried at the bottom of the info page. I made many of the changes you recommend before I saw your video. I did get a few more excellent suggestions to share with Real Pro Virtual Marketing clients and going to tweak mine immediately!!
December 2, 2011 at 8:42 am
Agi I know you are bleeding edge
December 2, 2011 at 8:36 am
Great tips as usual Chris. I just noticed that my employer link was to a blank company page, not to my fan page. I’m sure I put that info in before I created my fan page. I was able to delete my existing employer info, and re-entered it and my fan page came up as I was typing. Thank you!
December 2, 2011 at 8:41 am
Glad it worked for you Chad!
December 7, 2011 at 10:57 am
Hey Chris,
Great stuff as usual…did you figure out a way for the work info link to go right to our FB biz page?
I didn’t hear you tell us how to do that…is it possible?
Thans again!
Steve M.
December 2, 2011 at 9:03 am
Brilliant insight as always Chris…thanks for sharing!
December 2, 2011 at 9:08 am
Glad it was valuable Jeff.
December 2, 2011 at 9:07 am
Great tips, Chris….you always keep us on our toes!…Thanks for the info…
December 2, 2011 at 9:08 am
I try Sandra. Facebook makes it easy to get behind.
December 2, 2011 at 9:08 am
Great tips. I will say that when I get a FR from someone I don’t know info is #1 follow by profile pic if I don’t recognize them. nice work. see you next week bro..
December 2, 2011 at 9:11 am
Thanks Chad btw go to Disquss and set up a profile so we can see you!
December 2, 2011 at 9:54 am
Great Job as always!
Would making the info a caption be better than a comment on your own picture?
December 2, 2011 at 10:01 am
Great Tips! I had ah ha #2 figured out, so off to fix ah ha #1, and #3! Will share in any of my groups!
December 2, 2011 at 10:02 am
I have had the workplace done for awhile (love it) – great suggestion to share, BUT I didn’t have the “info” below populated right so thanks for remind me (awesome). I’m a bit turned off by the idea of excess of bus info via comments on the profile pic, but like the idea. I would rather see a hyperlink in the edited “photo information” that someone could click (if that makes sense) with perhaps a company mention. But bare minimum, as not everyone wants to see a billboard and I think it can work against you as a first impression to be yacking all that info in one spot. Again, just my opinion and maybe I’m misinterpreting your suggestion. I’m having visuals of agents doing three comments on their own photo making an obnoxious info overload scenario.
December 2, 2011 at 10:33 am
Agree 100% my copy would be jovial.
December 2, 2011 at 10:47 am
Hands down one of the BEST tips provided for Facebook lead generation and optimization in a VERY, VERY long time! That, my friend, deserves a “Bravo”!
Suzanne
December 2, 2011 at 11:09 am
Thanks, Chris, for the great info. Always awesome tips and ideas from you. Now…to implement them
December 2, 2011 at 11:17 am
Hey Chris:
Great FB tips! Thanks for your continual insights and help, as always!
December 2, 2011 at 11:43 am
UPDATE: I just implemented these changes to my own Facebook profile image and got additional business from it within an hour.
‘Nuff said!
Suzanne
December 2, 2011 at 11:52 am
Thanks for sharing Chris – great fb tips! Now I am going to get my entire office cleaning up their employer/info/about sections so we can all be found more easily. Hope you will become a fan of my page at http://www.facebook.com/TowneRealtyGroup – we just posted your video on our wall! Have a great weekend! Karen Bigos
December 2, 2011 at 12:05 pm
Great tips as usual Chris – I tried to put links under my employer information using the <a href=" tags but it didn't show up right. Can anyone give me instructions on how to do that?
December 2, 2011 at 1:02 pm
For once I had already implemented something BEFORE you blogged about it! Proud to say I had already set my facebook page as my employer. But there were a few more changes that I will make. You are 100% right on. Thanks!
December 2, 2011 at 1:40 pm
Happy to be your bad example
Thanks!
December 2, 2011 at 1:54 pm
Good stuff Chris! I’m also impressed with how often the ads get clicked.
December 2, 2011 at 4:01 pm
Thank you Chris, great tips. Although it means another evening sitting in front of this monitor to implement all that
December 2, 2011 at 5:31 pm
Really great tips, thank you for posting!
December 3, 2011 at 10:11 am
Chris,
Great information as usual!!! Making changes…
Thanks,
December 3, 2011 at 2:04 pm
i had very funny experiences with small tweaks as well, so i definitely know their power. Sometimes very minor ones could literally change the way you do business. I had my conversions rise by 300% just from doing one unnoticeable tweak. Thanks for the valuable info Chris.
M Stephanie
December 3, 2011 at 6:32 pm
Great tips Chris! I’m getting on this for our whole team right away!
December 4, 2011 at 12:08 am
Loved this. It was refreshing to see “feel the heat”. I always think this information is so valueable. Seems like a no-duh, that every business person should tweak their profile per this video. What about Group Pages i.e. FB Business PAges? I’m assuming the same would apply? Thoughts…
Keep fighting the good fight!
December 4, 2011 at 2:25 pm
Chris, I saw the Mashable piece but didn’t know how to explain the importance of it to my sphere; thanks for boiling it down and making it practical. I was horrified to discover that my employer link is leading to the “community page” that has hardly any likes. So i’m trying to figure out how to kill/merge it. Moved my contacts as you advised. Hey, when are we going to get timelines?
December 5, 2011 at 1:00 pm
Excellent tips Chris.
I don’t mean to make this an advertisement, but our company also believes in the marketing and lead generation advantages of facebook.
We developed a facebook add-on that would allow a purchaser to click on a button and call an agent’s cell phone, right from your facebook page.
I’d like to see a similar blog post that shows how to optimize an agents company (fan) page.
Keep it up Chris!
Doug Moffat (www.truevoicetech.com)
December 8, 2011 at 11:51 am
Wow! This was great information and I really did not give that much thought until you brought it up. You are right. I will be making sure that all of my information is up on the top of my pages to insure that people can contact me easier. Thanks for sharing this with us all.
December 13, 2011 at 10:47 am
That’s awesome Chris! Done those changes. Especially loved the one about the profile photo. Off to share…
December 14, 2011 at 4:22 pm
Thanks for the tip Chris! Change will be made shortly…
December 17, 2011 at 4:46 pm
Great Job on this one Chris! Looking forward in reading more of your posts here
January 11, 2012 at 10:07 am
Great tips! Going to do that now!! Thanks, Chris!
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