InmanNext

“A CRM system with no data is no good!” I had the chance to interview Ed Kohler, Director of Strategic Internet Marketing and Development, of WhereToLive.com, which was featured as one of the companies we met at Inman News’ first-ever Demo Day. I had heard of WhereToLive.com but wasn’t completely familiar with their system until [...]

Little things make a huge difference in how you can successfully use Twitter in your business. In this webinar recording, Katie Lance, social media director for Inman News, will walk you through the crucial first 30 days on Twitter: How to set up your account properly, what should be in your bio, how to get relevant followers quickly, [...]

“Facebook is the photo economy.” -Guy Kawasaki Per Pixable, the average Facebook users network now consists of 97,000 pictures. More than 90 billion total photos have been uploaded to Facebook. There are 6 billion pictures being added monthly. Facebook just spent $1 billion on Instagram, the iPhone app of the year, built specifically to take [...]

You’ve heard it … “Social media is just a tool.” “It’s how you use it that matters.” And all of the other metaphors and similes about social media. But I’m here to break the news to you: Social media is not a tool. If it is “social,” how can it be a tool? How do [...]

Every time I seem to talk about Android I get inundated with responses of “iOS is better, hate Android love Apple!” or iterations of that. I have had both Android and Apple products (even others, but for the sake of this article we will just stick with the “Android vs. iOS” arguments) and have strong [...]

The ABC Tool launched at Real Estate Connect SF 2011 during Start-Up Alley and was one of participants in our first-ever Inman News Demo Day. I had a chance to interview the founder, Michele Serro, during Demo Day. She talked about how The ABC Tool is evolving and how it is launching a new version [...]

In the past it was a real challenge to monitor the effectiveness of your social media and blogging efforts. Google recently announced some new additions to Google Analytics that can help you track the “shareability” factor of your posts. You can now view which posts on your site get shared via email, Facebook, Twitter and other social [...]

“Facebook is now the size of the Internet in 2004.” –Brian Solis Facebook changes things a lot, and the rapidity of that change is increasing. Facebook’s Timeline, Groups, Ads, Interest Lists, Subscribe and Edge Rank features, to name a few, are keeping us on our toes. Facebook Profiles vs. Facebook Pages vs. Facebook Groups webinar [...]

In this video Chris Leader shares some of his coaching tips on the power of niche marketing. All too often real estate professionals try being all things to all people. The problem with that from a marketing perspective is that, unless your message is focused, no one will hear it! This is why niche marketing is [...]

Even a home can get 15 minutes of fame. HGTV and Frontdoor.com have announced The Doory Awards. The Doory Awards is a nationwide contest where people across America will vote for their favorite real estate listings. There are 20 categories, for properties with list prices ranging from under $250,000 to over $10 million. FrontDoor, which is [...]