More agents than ever earn business from networking and SOI
From cold calling and radio shows to painting classes, agent efforts to grow sphere of influence aren't one-size-fits-all
by Chris LeBarton Dec 29
Lone Wolf's marketing center released, 1st 'new gen' product
'Right now, the real estate industry doesn’t need promises — it needs proof that providers can deliver the software it needs for the future.' - Lone Wolf CEO Jimmy Kelly
by Craig C. Rowe Nov 10
Performance marketing for real estate: What you should know
It's not just how your marketing looks, it's how it performs. According to broker-owner Eric Bramlett, in performance marketing, results reign supreme
by Eric Bramlett Oct 5
Understanding the sales funnel: A guide for new real estate agents
Feeling a little lost about sales funnels? Here's an explainer to break down what they are and how to use them to grow your real estate business
by Jessi Healey Aug 12
7 not-so-naughty, mom-approved 4-letter words for real estate
These concepts will help you find the success you're looking for in your real estate business
by Jimmy Burgess Jul 6
Morgan Carey on AI, lead gen and the future of digital real estate
Opinion
From leveraging artificial intelligence to navigating the complexities of SEO and online marketing, here's how real estate pros can be at the top of their game
by Brandon Doyle Jun 14
That's such a turnoff! 7 major marketing mistakes agents make
Your marketing should be strategic, purposeful and professional. Here are some major marketing turnoffs that you should avoid
by Laura Viñalet Mar 17
QUIZ: Test your real estate marketing IQ
Test your real estate marketing knowledge and see if you're an expert or still a newbie
by Jessi Healey Mar 17
23 TikTokers you should be following in 2023
These TikTokers are creating engaging, inspiring videos; follow them to supercharge your day and your business
by Jessi Healey Feb 21
Boost your productivity in 2023 with these 8 daily rituals
From goal setting to planning to lead generation, marketing, client service and accountability, the checklists of things to do are endless
by Christine George Dec 28
WATCH: Getting real about using Instagram Reels with mother and son duo at ICLV
Learn how to use Instagram Reels to not only grow your business but also earn money too with mother-son duo at ICLV
by Jessi Healey Aug 22
5 simple scripts to reconnect with your sphere 
Opinion
Staying in touch with your sphere of influence is the foundation of building and maintaining your business. Here are a few authentic scripts for effective follow-up
by Darryl Davis Apr 25
Real estate marketer Diakrit buys virtual tour company Virtuance
The deal comes as real estate imagery and the ability to see properties virtually have become indispensable during the pandemic. Diakrit's CEO hinted at more acquisitions in the future
by Andrea V. Brambila Mar 23
9 must-haves for real estate landing pages
Digital sales funnels are powerful tools — when they work. Find out how to optimize your landing page for more conversions
by Sarah Layton Feb 25
What the latest real estate numbers mean for your business
With record-high numbers of Realtors and shifting trends in home inventory, agents need to be prepared to stay top-of-mind in the days ahead
by Darryl Davis Feb 22